EXPERIENCE
Resume – Downloadable Version – Click on icon above
MARKETING AND ADVERTISING
Director of Content Strategy
Virtually Present, LLC
03/2015 – present
Boutique Digital Marketing Agency.
Supervision and management of the creative team –
Digital Marketing Content strategy consultation –
Business development, new business strategy and opportunities –
Liaison between the development team and the creative team –
Content generation and production for IOS/Android apps, social media –
channels websites, and web applications.
Manage budget for content production –
CEO & President
Tan Tan
03/2014 – present
The team, and I offer creative and production services to every kind of clients or budget, in all the markets around the world.
We promise and commit to productions with innovating ideas, low, and on budget, on time, and with the best production values in the market.
We also help each client to grow and to find the right assets and teams for its own needs.
Consult, plan, develop, and manage projects –
We identify resources in a modular way –
Manage, and administrate talent contracts –
Training, and organize your production teams –
Head of Production Department
Zumba Fitness, LLC
10/2010 – 03/2014
With more than 400 videos produced per year for the global market, I’ve been responsible for the team that worked in video conceptualization, production and postproduction.
Managed:
Create, select, and manage a group of 8 excellent in-house professionals, and up –
to 35 outsourced resources at the same time, starting with only 3 people in
the department at her arrival.
Budget of up to $4MM per year –
Selection of appropriate talent per project –
The department’s pipeline and responsibilities –
Creative and strategic planning of the content to produce –
Interaction, and communication with the other departments, partners, artists, –
and internal collaborators.
Executive Producer
Letca Films, Miami, Fl.
05/2010 – 10/2010
While I was part of Letca, I had the opportunity of working hand on hand with great directors as Jorge Colon, and Sebastian Borensztein.
Also I help on the finishing of Jorge’s second movie “Sin Ella”, at the same time we were producing projects for well-known brands as McDonald’s, Jack in the Box, Colgate, etc.
I dealt with clients, director, line producer, helping the team to work together and fulfilling the client’s needs.
Business Development LATAM
Head of Production Department
DLB Group Worldwide, Miami, Fl
01/09 – 05/2010
DLB and I partner to work on the expansion of the agency, and business around LATAM, and CACAM.
Within the responsibilities this challenge brought to me, we can mention:
Setting up business, and operations (office, team, clients, etc) in Colombia, and Mexico –
The management, coordination and supervision of the operation, and businesses –
between offices in the network (Spain, Miami, Mexico, Panama,
Colombia, Venezuela, Ecuador, Peru and Chile.
Supervision, and production of all the broadcast, BTL and online jobs –
for clients like Samsung, Farmatodo, Hasbro, BAT, HBO Latino, MasterCard.
Broadcasting Producer
Business Manager
Nazca Saatchi & Saatchi – Conill, Miami, Fl
10/2004 – 12/2008
In my years at S&S, many TV and radio productions, photomatics, animations, Q & R, re-edits and adaptations for global brands as P & G, Lexus, CVS, Metlife, McNeil, J & J Merk, and Sony Ericsson, were my responsibility, since conception and approval by client, to the wrap of the project.
As a business manager in advertising, I had to supervise and manage all of the legal and financial aspects of the projects, making sure budgets, resources, and legalities, are always in compliance by the team.
I also coordination and superved the production’s teams based in Argentina, Mexico and Miami, for LATAM and USHM clients like P & G, Lexus, CVS, Metlife, McNeil, J & J Merk, and Sony Ericsson.
FINANCE
Details upon request
09/2003 – 11/1998
EDUCATION
Summit
The Future of Video
Videonomics, Orlando, FL
04/2013
NAB Show
Where Content Comes to Life
NAB, Las Vegas, NV
04/2010
Seminar
Talent Roles, Fees, and Contracts II
Talent Partners, NYC, NYC
06/2007
Seminar
Talent Roles, Fees, and Contracts
Talent Partners, NYC, NYC
06/2005
Business Administration
Management & Marketing :: Finance & Banking
Universidad Metropolitana, Caracas, Venezuela
10/1995 – 07/1999
EXPERIENCE
Resume – Downloadable Version – Click on icon above
MARKETING AND ADVERTISING
Director of Content Strategy
Virtually Present, LLC
03/2015 – present
Boutique Digital Marketing Agency.
- Supervision and management of the creative team
- Digital Marketing Content strategy consultation
- Business development, new business strategy and opportunities
- Liaison between the development team and the creative team
- Content generation and production for IOS/Android apps, social media channels websites, and web applications.
- Manage budget for content production
CEO & President
Tan Tan
03/2014 – present
The team, and I offer creative and production services to every kind of clients or budget, in all the markets around the world.
We promise and commit to productions with innovating ideas, low, and on budget, on time, and with the best production values in the market.
We also help each client to grow and to find the right assets and teams for its own needs.
- Consult, plan, develop, and manage projects
- We identify resources in a modular way
- Manage, and administrate talent contracts
- Training, and organize your production teams
Head of Production Department
Zumba Fitness, LLC
10/2010 – 03/2014
With more than 400 videos produced per year for the global market, I’ve been responsible for the team that worked in video conceptualization, production and postproduction.
Managed:
- Create, select, and manage a group of 8 excellent in-house professionals, and up to 35 outsourced resources at the same time, starting with only 3 people in the department at her arrival.
- Budget of up to $4MM per year
- Selection of appropriate talent per project
- The department’s pipeline and responsibilities
- Creative and strategic planning of the content to produce
- Interaction, and communication with the other departments, partners, artists, and internal collaborators.
Executive Producer
Letca Films, Miami, Fl.
05/2010 – 10/2010
While I was part of Letca, I had the opportunity of working hand on hand with great directors as Jorge Colon, and Sebastian Borensztein.
Also I help on the finishing of Jorge’s second movie “Sin Ella”, at the same time we were producing projects for well-known brands as McDonald’s, Jack in the Box, Colgate, etc.
I dealt with clients, director, line producer, helping the team to work together and fulfilling the client’s needs.
Business Development LATAM
Head of Production Department
DLB Group Worldwide, Miami, Fl
01/09 – 05/2010
DLB and I partner to work on the expansion of the agency, and business around LATAM, and CACAM.
Within the responsibilities this challenge brought to me, we can mention:
- Setting up business, and operations (office, team, clients, etc) in Colombia, and Mexico.
- The management, coordination and supervision of the operation, and businesses between offices in the network (Spain, Miami, México, Panamá, Colombia, Venezuela, Ecuador, Peru and Chile.
- Supervision, and production of all the broadcast, BTL and online jobs for clients like Samsung, Farmatodo, Hasbro, BAT, HBO Latino, MasterCard.
Broadcasting Producer
Business Manager
Nazca Saatchi & Saatchi – Conill, Miami, Fl
10/2004 – 12/2008
In my years at S&S, many TV and radio productions, photomatics, animations, Q & R, re-edits and adaptations for global brands as P & G, Lexus, CVS, Metlife, McNeil, J & J Merk, and Sony Ericsson, were my responsibility, since conception and approval by client, to the wrap of the project.
As a business manager in advertising, I had to supervise and manage all of the legal and financial aspects of the projects, making sure budgets, resources, and legalities, are always in compliance by the team.
I also coordination and superved the production’s teams based in Argentina, Mexico and Miami, for LATAM and USHM clients like P & G, Lexus, CVS, Metlife, McNeil, J & J Merk, and Sony Ericsson.
FINANCE
Details upon request
09/2003 – 11/1998
EDUCATION
Summit
The Future of Video
Videonomics, Orlando, FL
04/2013
NAB Show
Where Content Comes to Life
NAB, Las Vegas, NV
04/2010
Seminar
Talent Roles, Fees, and Contracts II
Talent Partners, NYC, NYC
06/2007
Seminar
Talent Roles, Fees, and Contracts
Talent Partners, NYC, NYC
06/2005
Business Administration
Management & Marketing :: Finance & Banking
Universidad Metropolitana, Caracas, Venezuela
10/1995 – 07/1999